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A Very Pink February!

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Hello, friends!

It’s been a whirlwind month over here and I’m so excited to finally be sitting down to write about it!

Valentine’s Day

First up, the Sweet Bake Shop Valentine’s Day Pop-up Shop in Nordstrom in Vancouver! My friend Erin and I planned and worked with Nordstrom to create some sweet, sugary fun!

On February 13th and 14th, a miniature version of my shop was set up in Nordstrom in Vancouver – we (and by “we”, I mean my boyfriend and one of our lovely friends) even hauled out one of my bakery counters from my old shop and transported it there, just to make it feel like the old days!

It was a very sweet, fun-filled two days…

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…and of course a few things didn’t go as planned.

We had a few small technical issues with our payment system and the spot that I was standing in allowed customers on the escalator to see completely up my skirt (yep, that was embarrassing!) but those issues were quickly taken care of.

The thing that we really didn’t plan for? Selling out in under 3 hours each day! Even with purchase limits, even with thousands of cupcakes, cookies and macarons. It was pink, sugary madness! If you were one of the wonderful customers who stopped by to say hello, thank you. For your patience, for your support and for your kind words. We had so much fun and can’t wait for another pop-up shop!

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Pink Shirt Day

Switching it up a little bit, I want to talk about something that hits close to home – bullying.

I grew up in a super small town where everybody knew everybody. I was awkward – I had braces, was really skinny and had unruly, curly hair that I tried to iron straight (this is before proper chemical straightening and fantastic straightening irons existed) and keep in place with mousse or gel. My parents were super strict (very early curfew, no going to parties) and to top it off, we didn’t have a lot of money. I guess I was an easy target. I remember one day in 6th grade, my mom dropped me off at school in our super-old car and a group of girls began teasing me about it. And you know, whatever, it wasn’t really a big deal – but that’s when it really began and it got much, much worse (being punched in the face, my parents car + house being egged, having horrible rumours spread about me) and it never really ended until after high school. At least with that group of people.

Since being out in the ‘real world’, I don’t encounter bullying much, probably due to the fact that I don’t surround myself with people who tend to bully others and also, because I just don’t tolerate it. I have found though that it does happen on occasion and from people you wouldn’t normally expect it to come from: fully-grown, adult women. I mean, really – can we not do this? I don’t have the time and more importantly, I don’t have the desire to make someone else feel terrible about themselves. The world is a tough enough place as it is, and I think introducing a little more positivity into the mix is a wonderful thing.

Pink Shirt Day, which happens every year on February 24th, is an anti-bullying movement that helps spread kindness, as well as awareness, about bullying. All money raised from t-shirts + other merchandise purchases, as well as donations, helps fund anti-bullying programs to support a healthy self-esteem in children, which is so important to me. By wearing pink tomorrow, you’ll be showing your support and be taking a stand against bullying. A great colour for a great cause – and you don’t have to ask me twice to wear pink! 😉

Now, go spread some love! Have a wonderful day, friends!

Tessa xo

4 Comments
  • Grace K
    Posted at 12:10h, 24 February Reply

    Thanks for sharing your story! Seeing how beautiful, talented and successful you are, one wouldn’t imagine you would have been bullied. But look at you now…you overcame it and you are completely killing it! So happy for all your success and happiness now!

  • Daniela
    Posted at 11:34h, 26 February Reply

    I wish I could have been there. Even though it sounds like it was REALLY busy, it sure must havebeen a great experience. Hope to hear from you soon! Another recipe in the blog would be great. Something vanilla would be awesome! Any ideas, let me know. I’ve got tons!!

  • Gabrielle
    Posted at 18:25h, 13 March Reply

    Thank you for sharing your story. I’ve had my share if bullying too. I would never if guessed your background. You are so put together and a success. Your success is an inspiration to me, a fellow baker.
    Gabe of Cookies by Gabe

  • Eunice
    Posted at 14:19h, 08 July Reply

    So proud of you Tessa, just keep going for your dreams, Love you 🙂

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